Website Encourages Healthy Self-Image

OperationBeautiful 9781592405824.grid 3x2 Website Encourages Healthy Self Image

In a previous posting, we learned about ways internet technology encourages eating disorders. In this posting, we will discover the flip-side of technology and how it is freeing people from the confines of negative body image and eating disorders.

Caitlyn had no idea when she first began to blog that one day she would have a website that would attract thousands. Caitlin’s website title Operation Beautiful is an inspiration to so many.

What is the main goal of Operation Beautiful?

“The goal of the Operation Beautiful website is to end negative self-talk or ‘fat talk’.” Caitlin goes on to explain, “If this little blog only does one productive thing, I hope it helps readers realize how truly toxic negative self-talk is  — it hurts you emotionally, spiritually, and physically.”

How does Operation Beautiful accomplish this goal? By encouraging people to post  notes with its website address and positive messages about body image in public places -this is Operation Beautiful’s mission.

This note-posting is a unique mission and one that has had much success. Operation Beautiful has lots of followers, and many of them post encouraging notes in places women are sure to see them.

The notes exclaim:

– “You’re beautiful just the way you are.”

– “Smile – it looks good on you!”

– “You know what’s beautiful? Read the first word again.”

– “Imperfect is the new perfect.”

– “Dare to be different.”

– “Every scar makes you even more beautiful than before!”

How different these messages are from the ones the world so readily throws at us! Caitlin has received much feedback from strangers who have read these notes and literally had their lives changed by the positive messages.

Operation Beautiful’s website features a special section titledChange How You See, Not How You Look. This section provides blog postings, education, and articles all aimed at changing a person’s perception instead of his or her physical appearance.

Changing your perception may be key in destroying the lies eating disorders foster.

Most people with eating disorders are dissatisfied with their appearances. The world at large encourages them to change their appearances by undergoing plastic surgery or losing/gaining weight. Operation beautiful takes the road less traveled and encourages these people to change the way they see themselves. That is powerful.

Caitlin’s book Operation Beautiful was released in 2011. Visit OB’s website at to learn more about the book, Caitlin, and the mission of Operation Beautiful.

To watch Operation Beautiful’s short but powerful video titledBorn This Way, visit

By discouraging eating disorders, Operation Beautiful is actually preventing disability.

This shows the positive power of technology when it is channeled correctly.


*Please note: All research for this article is compiled from direct and third party sources.  Mention of programs, organizations and companies does not imply support of The National Benefit Authority.  Pictures are for creative purposes only; they are not intended to sell or promote products for NBC and belong to the accredited individual, organization or company.


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